AI built for beauty

Your salon\u2019s smartest team member

Not generic AI chatbots or basic marketing automation. loci\u2019s AI understands your clients, your stylists, and your business at a depth no other salon software matches.

AI Feature 1

Client Intelligence Dashboard

15 metrics tracked per client — visit frequency, average spend, loyalty tier, product preferences, no-show rate, lifetime value, and more.

Actionable insights

AI Brief for each client

One-paragraph summary before every appointment. “Sarah visits every 6 weeks for balayage, tips 25%, prefers morning appointments, last purchased Olaplex No. 5, hasn’t rebooked in 8 weeks.” Your stylists have the full picture.

Color-coded alerts: declining visit frequency, at-risk clients, VIP spending thresholds. Know who needs attention.

15

Metrics per client

100%

Historical data tracked

Real-time

Updated alerts

AI Feature 2

Staff Game Plans

AI analyzes each stylist’s performance and generates personalized goals that actually drive results.

Performance intelligence

Smart coaching powered by data

Every stylist gets personalized action items based on their metrics. “Maya, your rebook rate is 60% — if you hit 75%, you’ll generate $1,200 more this month.” Real impact. Real motivation.

Raise recommendations: AI suggests RAISE / HOLD / COACHING FIRST — data-driven comp decisions. Remove guesswork from payroll discussions.

What-if simulator
Goal tracking
Revenue projections
Comparative benchmarks

AI Feature 3

AI Intake Form Builder

Replaces JotForm, Typeform, and other form subscriptions. Included in loci.

Built-in, included

Consultation forms that actually convert

Describe your salon’s services in plain English. AI generates a complete consultation form: one-question-per-page flow, mobile-optimized, smart branching. Client responses get automatically summarized into a consultation brief for your stylist.

Auto-generated from your services
Mobile-first design
One-click deployment
Smart summarization
Save $408–$1,188/year replacing JotForm

AI Feature 4

AI Loyalty Wizard

Build a loyalty program in minutes using natural language.

One-click setup

Loyalty programs designed by AI

Describe your business in plain English: “We’re a boutique salon focused on color and extensions. Want to reward repeat clients and product purchases.” AI generates a complete loyalty program. Points structure, tier names, rewards, rules, thresholds — all customized. One-click deploy.

Natural language input
Complete program structure
Automatic tier management
Instant deployment

AI comparison

How loci\u2019s AI compares

Deep, purpose-built AI for salon operations. Not generic marketing automation.

AI FeaturelociGlossGeniusBoulevardVagaro
Client intelligence dashboardDeepNoBasicNo
Staff performance AIFullNoNoNo
AI intake form builderNativeNoNoNo
AI loyalty program builderYesNoNoNo
Raise recommendationsYesNoNoNo
Marketing automationYesBasicFullBasic

loci's AI is different. It's not a chatbot or marketing automation. It understands your clients, your stylists, and your business. That's the depth you need.

See what AI-powered salon management feels like

Deep client intelligence. Staff game plans. Loyalty programs. All in one system.